BRAND STRATEGY • DIGITAL MEDIA
Project | Redefining the brand + relaunching Digital Media
PROJECT BRIEF: Vuka needed a voice. Vuka was a ten year brand that was rebranding as Vuka Collective and adding two additional brands, Impact Hub and Gather Venues. Vuka's goal was to empower people to live and work awake.
THE GOAL: To give Vuka a voice and disrupt the way people think about work (and life).
Now Vuka Collective can answer...
Who we Are,
What we stand for,
How we work, and
Where our target audiences can be found
PROJECT BRIEF: Vuka had worked with multiple marketing manager and agencies that resulted in multiple accounts per digital platform
THE GOAL: To clean up all the digital accounts, create one branded account for each individual brand, and ultimately To give Vuka a voice and= disrupt the way people think about work (and life).